DDP - Zverejnená diplomová práca

Marketingové a investičné rozhodovanie podniku

Autor
Hyriak, Marek
Školiteľ
Drábek, Josef
Oponent
Živický, František
Škola
Technická univerzita vo Zvolene DF KEMP (DF)
Rok odovzdania
2019
Trvalý odkaz - CRZP
https://opac.crzp.sk/?fn=detailBiblioForm&sid=A6067EBA35451301856FDC0D9AAB
Primárny jazyk
slovenčina

Typ práce
Diplomová práca

Študijný odbor
6259 | odvetvové ekonomiky a manažment

Dátum zaslania práce do CRZP
29.04.2019

Dátum vytvorenia protokolu
02.05.2019

Dátum doručenia informácií o licenčnej zmluve
13.06.2019

Práca je zverejniteľná od
ihneď

Elektronická verzia
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HYRIAK, Marek: Marketing and Investment decision making of an enterprise. [Diploma thesis]. Technical University in Zvolen, Department of Economics, Management and Business. Supervisor: doc. Ing. Josef Drábek, CSc. Academic degree: Engineer, study program: Economics and Management of Natural Resources. 2019. 67 p.The aim of the thesis is to design competent marketing and investment resolution to create sales representation for pumping equipment in Eastern and Western Slovakia. The first part of the thesis is dedicated to the theory and it deals with marketing and investment decision making structure of an enterprise. Methodology of diploma thesis uses chosen static and dynamic methods to evaluate efficient decision making. The second part of the diploma thesis is practical part, where we processed company's goal to extend sales representation for commercial pumping equipment. The last part of the thesis points out an options and risks linked with the extension of the sales representation.

Verzia systému: 6.2.61.5 z 31.03.2023 (od SVOP)