VAJOVÁ, Michaela: Marketing Proposal of Marketing Communication for Non-Profit Organization [Diploma Thesis], Technical University in Zvolen, Faculty of Wood Sciences, Thesis supervisor: Ing. Miroslava Triznová, PhD. TU in Zvolen, 2019, 76 p. The aim of the the thesis was to suggest how could nonprofit organization eRko promote its activities and reach more people. In order to fulfill the main goal, we focused on characterizing the theoretical background in the first part of the thesis. We characterised terms such as: non-profit organization, types of non-profit organizations, non-profit marketing, the importance of marketing in the non-profit sector, marketing activities and marketing mix designed for non-profit organizations. The second part of the work is devoted to the introduction of a selected non-profit organization. We focused on its characteristics and based on the theoretical part, we analyzed marketing mix of the non-profit organization. In this part, we sumarised results of the survey. Based on the outcomes and comparisons, we suggested suitable marketing communication for non profit organization eRko.