DDZ - Zverejnená dizertačná práca

Interaktívny výklad v obchodnom parteri súčasnosti

Autor
Vozárová, Mária
Školiteľ
Vinárčiková, Jana
Oponent
Humaj, PeterMudrončík, Miloslav
Škola
Slovenská technická univ. v Bratislave FA ÚIV (FA)
Rok odovzdania
2015
Trvalý odkaz - CRZP
https://opac.crzp.sk/?fn=detailBiblioForm&sid=CD0F3DD308605F9673E01B4AACA2
Primárny jazyk
slovenčina

Typ práce
Dizertačná práca

Študijný odbor
8221 | dizajn

Dátum zaslania práce do CRZP
17.03.2015

Dátum vytvorenia protokolu
17.03.2015

Dátum doručenia informácií o licenčnej zmluve
09.06.2015

Práca je zverejniteľná od
ihneď

Elektronická verzia
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Kľúčové slová (ostatné):
Dissertation "Interactive show-window in contemporary retail parterre" is aimed on investigation of new approach in visual representanion of a show-window as a signifi-cant phenomenon of public urban space. The main focus is posed on specification, investigation and evaluation various forms of interactive show-windows and show areas that were made following the implementation of inteligent media resources and new technologies, i.e.resources aimed on mutual interacion between the show-window and the user of the urban space. A part of the research is to identify preferences of various groups of users in relation with types of forms of show-windows in urban parterre through questionnaire, which provides results as a relevant base for further research such as designing of model simulations of interactive show-windows situated in Bratislava. The thesis is aimed on specification of innovatiove possibilites in designing of show-windows in retail parterre with use of new technologies enabling mutual interaction of the show-window and a person, which is one of assumptions of risng quality not only in parterre of buildings and is interior space, but also public urban space. Its aim is to con-tribute to understanting the issue of aplication of new technologies and multimedia in creation of interactive show-windows, their use in relation to user of the space, as well as refer to the potential further development and outline possible solutions in the area in terms of slovak towns.

Verzia systému: 6.2.61.5 z 31.03.2023 (od SVOP)