BAHNO, Lukáš: Analysis of product portfolio: Bachelor thesis; Technical University in Zvolen, Department of Marketing, Trade and World Forestry; Supervisor: Ing. Hana Maťová, PhD.; Study program: Economics and Management of the Wood-processing Enterprises; Zvolen 2018, 51 paiges; Qualification level: bachelor, abbreviated as „Bc.―The aim of the bachelor's thesis Analysis of the product portfolio in the company Woodeco, s. r. o. Detva, was to rate the state of the product portfolio of the cooperating company through the ABC portfolio analysis. The point of origin was information related to sales of all products from 2015, 2016 a 2017 in the pieces. A complementary aim of the bachelor's thesis was a comparison of the advantages and deficiencies of ABC analysis and its applicability in practice.